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ProPM Logo Manage Stakeholder Engagement    
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The Manage Stakeholder Engagement process consists of communicating & working with stakeholders to;

  • Meet their needs / expectations
  • Address issues as they occur
  • Foster appropriate stakeholder engagement in project throughout life cycle

The key benefit of managing the stakeholder engagement is that it allows the PM to;

  • Increase support from stakeholders
  • Decrease resistance from Stakeholders
  • Significantly increasing chance of project success

The ability of Stakeholders to influence the project is typically;

  • Highest during the initial stages
  • Progressively lower as the project progresses

The PM is responsible for engaging & managing stakeholders in a project

  • May call upon the project sponsor as needed

Active management of stakeholder involvement decreases risk of;

  • Project failure to meet goals & objectives

Managing stakeholder engagement typically involves;

  • Engaging stakeholders at appropriate project stages to obtain or confirm;
    • The stakeholder's continued commitment to the success of the project
  • Managing stakeholder expectations through negotiation and communication;
    • Ensuring project goals are achieved
  • Addressing potential concerns that have not yet become issues
    • Anticipating future problems that may be raised by stakeholders
    • Such concerns need to be Identified & discussed asap to assess associated project risk
  • Clarifying & resolving issues that have been identified

Managing stakeholder engagement helps to increase prob. of project success by ensuring;

  • Stakeholders clearly understand the project;
    • Goals
    • Objectives
    • Benefits
    • Risks
  • By ensuring such understanding stakeholders are enabled;
    • To actively support the project
    • To help guide ACTIVITIES & project decisions
  • By anticipating people's reaction to the project;
    • Proactive actions can be taken to;
      • Win support
      • Minimize negative impacts
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Manage Stakeholder Engagement          
Process Inputs          
Stakeholder Mgmt. Plan          
Communications Mgmt. Plan          
Change log          
organizational process assets          
Tools and Techniques          
Communication methods          
Interpersonal skills          
Mangement Skills          
Process Outputs          
Issue log          
Change Requests          
Proj. Mgmt. Plan Updates          
Proj. doc. updates          
Org. Proc. Assets updates          
Process Benefits          
Managing stakeholder engagement allows the project manager to significantly increase the chance of project success by;
*  Increasing stakeholder support
*  Decreasing stakeholder resistance
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